Graphics and Template Downloads

download-iconVector files for entity (division, union, conference, local church, departments, etc.) logos, business system, and signage templates that can be downloaded and populated to reflect the entity, as well as font files and a PDF of the entire Brand Guidelines booklet are available for download at A number of assets may be updated and revised, so check back regularly to find the most up-to-date downloadable files. You may also sign up for email notification to be notified if additional resources become available.



Business System


Brand Guidelines

NAD Brand Guidelines - Cover

Got Questions?

Please contact the North American Division Office of Communication.

File Formats and Usage

Here is some insight on how to choose different graphic file formats. When sending materials to printers and other vendors, certain file formats are preferred over others because they are optimized for the particular use.

For Web and Screen

  • GIF (Graphic Interchange Format)
    This is a good file format for preparing and optimizing web graphics. This file format is NOT good for any printing projects.
  • PNG (Portable Network Graphics)
    This is a good format for the web. It has the image quality of JPEG, and even higher in many cases. It’s also a smaller file size, and like GIF, it supports transparency, but with a much higher quality output.
  • SVG (Scalable Vector Graphics)
    Different from a raster graphics scalable part of the term emphasizes that vector graphic images can easily be made scalable.
  • JPEG (Joint Photographic Experts Group)
    This format is best on photographs and paintings of realistic scenes with smooth variations of tone and color. For web usage, where reducing the amount of data used for an image is important for responsive presentation, JPEG’s compression benefits make JPEG popular.

For Print

  • EPS (Encapsulated PostScript)
    These files are scalable to any size and resolution. They are vector-based. This format is good for usage in print, silkscreening, shirts, hats, other apparel.
  • PDF (Portable Document Format)
    A PDF captures all the elements of a printed document as an electronic image so you can view, navigate, print, or forward to someone else.

For information about brand standards, to request materials, or to acquire approval for distribution,
please contact the North American Division Office of Communication.