Marketing and Fundraising

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Marketing and Fundraising

Promoting ministry and building financial support

The ministry of marketing and fundraising recognizes that even the most well-intentioned programs require adequate resources and clear communication to achieve their God-given potential for transforming lives and communities. By implementing ethical marketing and fundraising practices, churches can expand their ministry capacity while maintaining the integrity and transparency that reflects Christian values.

Featured Resources

Understanding and Implementing Fundraising: Essential Principles and Practical Applications (Course 1 of 5)

Five courses that focus on understanding Biblically based principles and the current best practices in fundraising for church organizations.

Non-Profit Board Training Resources

PSI can help you build your board in many ways. We are equipped to do board training, or we can provide you with materials as well as organizations that specialize in this most essential topic.

Successful Fundraising – A Handbook for Best Practices’ Training Videos

Training videos aligned with the “Successful Fundraising – A Handbook for Best Practices,” covering various fundraising topics from major gifts and donor relations to capital campaigns and legal aspects.

Fundraising Fitness Test

Excel-based Fundraising Fitness Test, a pilot project designed to help Adventist organizations benchmark fundraising performance, identify high-ROI donor groups, and forecast financial growth.

Assistance in identifying and securing corporate, foundation, and governmental grants, emphasizing their expertise in proposal writing and efficient funder identification.

Fundraising Action Plans

Fundraising ACTION Plans, a tool designed by fundraisers to optimize efforts, segment donors, predict giving likelihood, and guide organizations in improving donor relationships and maximizing financial support.

Digital Marketing: Building a Strong Reputation Management Program

Society of Adventist Communicators 2024 conference presentation by Digital Marketing executive Carolina Anthony of Advent Health.

Philanthropic Service: Career Center

A resource for exploring a career in fundraising, emphasizing its service-oriented nature and offering information and connections for individuals interested in this field within Adventist institutions.

Philanthropic Service: Sección Hispana

Initiative to engage Hispanic leaders and coordinators in the North American Division, offering resources, training, and information on fundraising best practices in Spanish.

Philanthropic Service: Canada

Resources and insights for philanthropic services in Canada, including fundraising trends, National Philanthropy Day highlights, challenges, opportunities for the charitable sector, and information on the “Successful Fundraising – Canada Edition” handbook.

Best Practices in Fundraising and Philanthropy

Knowledge and resources on best practices in fundraising and philanthropy, which they tailor to meet the specific needs of various organizations.

Philanthropic Services Professional Development & Education E-Newsletter

Archive of past PSI e-newsletters, listing their titles and publication dates.

News

A women is shown on a TV live from the "Creator's Corner" studio space.

NAD Pilots Content Creation Booth at 2025 GC Session

“Creator’s Corner” helps ministries create timeless content and charts a course for future media efforts. The exhibit hall buzzed with activity, but inside the plexiglass-walled booth, the noise was muffled. Tucked among the bustling displays at the 62nd General Conference Session, this compact room stood out. Outfitted with cameras, lighting, and audio gear, it was clear to any passerby: this was a content creation studio.

Close-up of Ghanaian choir in robes with image of full choir visible on a screen

La Sierra University-rooted Ghanaian Seventh-day Adventist Church Celebrates New Redlands Home

It began as a small gathering under the trees on La Sierra University’s campus in June 2003. Nine Seventh-day Adventist Ghanaian students and community members formed a Sabbath worship service, bound together by a shared faith, culture, and desire to connect. The small group began holding Sabbath School classes at various locations — first on campus and eventually at a nearby strip mall. Their numbers gradually grew until they had approximately 80 members in 2024, at which point the congregation decided it was time to acquire their own church building.

Riverside, California

NAD Headquarters building photo

North American Division of Seventh-day Adventists Receives $1.5 Million Grant from Lilly Endowment Inc. to Support “Misión Next” Initiative for Hispanic Pastors and Congregations

The North American Division of Seventh-day Adventists (NAD) has received a $1.5 million grant from Lilly Endowment Inc. as part of its National Initiative to Strengthen Hispanic Pastoral Leaders and Congregations. This grant will directly support Misión Next, an innovative initiative designed to enhance the cultural capacity and leadership abilities of first-generation Hispanic pastors and leaders, while also equipping […]