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FRIDAY FAX, Special Edition
February 27, 2009
A News and Information Service for Leaders in North America

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From the editor  Partnering with DIRECTV will give the Seventh-day Adventist Church, through the Hope Channel television ministry, a potential listening audience comprised of more than 17 million homes!
    Watch for future announcements on how to subscribe to DIRECTV.


Reaches 17 Million New Homes

Hope Channel, the official television network of the Seventh-day Adventist Church, is pleased to announce its partnership with DIRECTV for broadcast to the continental United States, Hawaii, and Alaska. Hope Channel is scheduled to be added to the basic DIRECTV lineup April 29 on Channel 368.

“We are delighted to partner with DIRECTV! This allows millions of viewers in North America to receive the life changing messages of Hope Channel,” said Hope Channel President Brad Thorp. “We also want to thank the management team at DIRECTV for their gracious reception and cooperation in adding us to their excellent line-up of channels in more than 17 million homes.”

“This is big news for a five-year-old donor-supported network. This signifies a huge step in recognition by the industry for the quality of content we offer the public. Roughly 75 percent of what we air is original to our network. That’s a lot of exclusive content that will benefit viewers that they just can’t get anywhere else,” said Kandus Thorp, Hope Channel International Director and Director for Program Development Scheduling.

Help to support the Hope Channel. “We’re encouraging church members who have cable to make the easy switch to DIRECTV. By doing so, they will support Hope Channel so millions of others can begin to benefit from our family-friendly programs. And when their friends and family switch, they’re supporting Hope Channel too…and they’re getting the same great inspiring, truth-filled programming you do,” said Gary Gibbs, Hope Channel Vice President.

“17 Million homes is the largest satellite TV audience in North America!  This is a very providential development!  This is largest media break through for the Church in North America.  We are encouraging members to grasp the huge opportunity to share Jesus through the Hope Channel on DIRECTV,” explained Mark Finley, Chairman of the Hope Channel Board of Directors. “I’m telling my neighbors to switch or subscribe and watch my favorite – Hope Channel!” 

Seventh-day Adventist Church leadership endorses this effort so that millions of people in North America can benefit from Hope Channel’s family-friendly, spiritual, healthy living, history, nature, finance, educational, and music programs. Hope Channel’s holistic approach to enhancing a person’s mind, body, and spirit will immediately appeal to DIRECTV viewers.

“We realize that not every Adventist household has TV, but many do; and we ask those who currently have cable to seriously consider switching to DIRECTV right away so they can watch Hope Channel,” said Don Schneider, President of the Seventh-day Adventist Church in North America and Host of the “Really Living” program on Hope Channel.

DIRECTV’s basic home service package starts at just $29.99 per month and includes more than 150 channels, including Hope Channel—130 of which are in HD. As Channel 368, Hope Channel will be placed among several leading news and educational channels. And best of all, viewers can choose which ones their family watches with easy-to-use controls.



Managing Editor – Lynetta Murdoch

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